B2Bridge

Industrial Marketing Management provides in-depth case studies geared to the needs of marketing managers, executives and professors. An editorial review board of leading international scholars and practitioners assures a balance of theory and practical applications in all articles. Scholars from North America, Europe, The Pacific Basin and other regions of the globe offer the latest findings for improving effectiveness and efficiency of industrial markets. This comprehensive approach keeps readers abreast of the most timely data and current thinking necessary for better industrial marketing decisions and strategy.

Sales Expert is a business publication for sales and account managers. It exists in Dutch only.

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MarketingNPV is a team of specialists focussing on the financial return from marketing investments. Their journal is now in its 14th issue, and is freely accessible after registration. The site offers 50+ articles as a knowledge base on the subject. Further features are a tool library and regular interviews with practitioners.

Making advertising, marketing and research more effective.

Admap will keep you up to date with cutting edge practice, important issues and new thinking worldwide about advertising and marketing communications.

Harvard Business Review brings research and practice to top management challenges and strategic opportunities.

Created for advancing the science and practice of business-to-business marketing,^* this journal publishes quality research that reflects the state of scholarship and practice throughout the world. We encourage diverse approaches to business marketing theory development, research methods utilization and managerial problem-solving. An editorial board comprised of outstanding, internationally recognized scholars and practitioners ensures that the Journal of Business-to-Business Marketing maintains impeccable standards of scholarship and relevance.

Journal of Business and Industrial Marketing

ISSN: 0885-8624

The Journal of Business & Industrial Marketing explores all aspects of marketing and offers in-depth research articles that enrich the practice of business & industrial marketing, while simultaneously making significant contributions to the body of knowledge. Combined with case analyses, conceptual arguments, industry reviews and executive summaries of each article, make this an invaluable resource. Those seeking to keep pace with the latest knowledge and identify further research opportunities, will find the in-depth analysis, lively discussion and practical recommendations extremely valuable. Every article published in the Journal of Business & Industrial Marketing has been subject to a double blind review process to ensure its relevance and quality.

The new quarterly journal will be launched in the first quarter of 2007.

JBM explores all facets of business-to-business marketing and industrial market management. Academics as well as practitioners thinking will be provided with novel and significant ideas regarding research and business developments.