Connecting European Business Marketeers
IAB Europe is a federation of 15 national IAB associations and think-tanks that helps marketers get the most from the new digital channels. IAB Europe was set up in 1997 and has sister organizations in North and South America, Asia and the Far East.
IMP Group is a group of scientists organizing the annual IMP Academic Conference on Industrial Marketing and Purchasing. IMP Group is not a fixed organization. It is a network of scientists that propagate the organization of the conference to a different alliance of universities each year.