Connecting European Business Marketeers
The topic "Value" treats one of the fundamental marketing concepts - Value. We welcome academic researchers who are treating some aspects of value in their work, as well as business marketeers and consultants who like to get more background on this topic and bring in their business viewpoint.
"Value" is a scientific inventory an on-line discussion and knowledge-exchange community in the first place. It is our intention to add a real life extension to it, over time. The information published here is accessible to the B2Bridge public. But, in order for you to become an actively participating free member of the team hub, you will have to proof knowledgeable in this domain.
Jan Lagast (Forte)