Connecting European Business Marketeers
As a sales person of a medium sized company, I noticed that selling marketing services to large industrial groups is sometimes difficult because giants only want to work with other giants. Even if your offer is from a higher standard and better quality than what big marketing agencies offer. Marketing managers of big companies tend to work with big names in the agency world. Yet, I noticed that a reference of another big company helps to get another big name in your portfolio, but I was wondering what your experiences are to cope with this….